Too prescriptive for innovation? The current impasse with the proposed EU...
Saira Nayak Policy Director | TRUSTe @SairaNayak It’s hard to say what the future is for the proposed EU data protection regulation. Nearly a year after its announcement in January 2012, the...
View ArticleThe TRUSTe Digest – 11/19/2012
It’s been a busy couple of weeks for us and we’ve had a number of exciting announcements during that time so we wanted to recap some of the most important ones in this post in case you missed them!...
View ArticleBehind the statistics – responding to EU consumers’ online privacy concerns
Danilo Labovic EMEA Managing Director | TRUSTe @dlabovic Last Thursday we published the most comprehensive analysis of current consumer attitudes to data privacy across key EU markets. The research...
View Article7 Privacy Tips For Holiday Shoppers
Photo Source With the holiday season just around the corner more consumers than ever will head to their computers, tablets, and smartphones to buy gifts online for friends and family. A recent...
View ArticleTRUSTe Privacy Pioneers and Mavericks Series: UK ICO David Smith Talks Data...
Continuing our celebration of thought leaders and innovators in the data privacy industry, we are delighted to release our 2nd interview in our recently announced TRUSTe Privacy Pioneers and Mavericks...
View ArticleThe Legacy of the Cookie Directive
Saira Nayak Director of Policy, TRUSTe @sairanayak Photo Source According to the UK ICO’s latest report into cookie compliance they have received only 550 complaints, compared with 53,000 about...
View Article10 Important Questions about Privacy as we head into 2013
Saira Nayak Director of Policy, TRUSTe @sairanayak Photo Source In 2012, privacy went mainstream. Issues that were previously the sole province of policy wonks became part of the national discussion:...
View ArticleA Booming Market for Mobile Commerce Where Trust is Essential
Dave Deasy VP Marketing | TRUSTe @davedeasy Infographic Research Report Online retailers were predicted to benefit from a $43.4 billion holiday sales season as shoppers increasingly relied...
View ArticleUK Advertising Standards Agency To Enforce New OBA Rules From Today
Danilo Labovic EU Managing Director | TRUSTe @dlabovic These new rules mean that as of today (4 February) ads presented to UK consumers based on browsing history data (Online Behavioural Advertising...
View ArticleSmall Business and the Future of Privacy in the EU
Jim Rennie Sr Product Counsel | TRUSTe I recently travelled to Brussels for the Computers, Privacy and Data Protection (CPDP) Conference. With the proposed update to the EU’s privacy laws still under...
View ArticleEuropean Parliament declares EU data protection reform irreversible after vote
Yesterday, the European Parliament gave its backing to the European Commission’s data protection reform ahead of European elections in May, with 621 votes in favour, 10 against and 22 abstentions for...
View ArticleSizmek Earns EDAA Trust Seal
Congrats to Sizmek! Today it was announced that Sizmek, the open ad management company, has earned the European Interactive Digital Advertising Alliance (EDAA) Trust Seal. The seal indicates Sizmek’s...
View ArticleWebsites Not in Compliance with Cookie Directive Could Face Fines Post-Sweep
By Eleanor Treharne-Jones, CIPP/E, Director, EMEA & Global Communications Results from the recent EU Cookie Sweep have now been released. The sweep was conducted last September by European data...
View ArticleNew TRUSTe Certification Available to Demonstrate Privacy Compliance Across...
With the rapid expansion in digital properties and heightened data privacy concerns, maintaining trust is more important than ever. It is no longer enough to say that an individual website or mobile...
View ArticleHow to Prepare for the Proposed EU General Data Protection Regulation
If you missed our webinar on April 9th titled, “How to Prepare for the Proposed EU General Data Protection Regulation,” you can listen online. The proposed legislation could be the most significant...
View ArticleGoogle AdSense Policy Now Requires Publishers to Obtain Consent from EU Visitors
This week Google announced it will be implementing a new user consent policy. Essentially, this new policy requires all websites serving EU visitors, including those not based in the EU, to comply with...
View ArticleEuropean Court of Justice Delivers Opinion on U.S.-EU Safe Harbor Case
Today, the Advocate General of the European Court of Justice (ECJ) delivered a non-binding opinion related to U.S.-EU Safe Harbor that will likely continue uncertainty surrounding the framework until...
View ArticleNext Steps Following the EU Court of Justice Ruling on U.S.-EU Safe Harbor
Today, Oct. 6th, the Court of Justice of the EU (CJEU) ruled that the current U.S.-EU Safe Harbor Program is no longer a valid method for ensuring adequacy under EU Data Protection Directive 95/46/EC...
View ArticleU.S.-EU Safe Harbor – What’s Next?
This week, the Court of Justice of the EU (CJEU) ruled that the current U.S.-EU Safe Harbor Program is no longer a valid method for ensuring adequacy under EU Data Protection Directive 95/46/EC for...
View ArticleU.S. & EU Close to a Decision on Safe Harbor
There are indications that the U.S. and EU are close to a decision on Safe Harbor according to this Nov. 30 article in Politico, “EU hopes for new ‘safe harbor’ deal with US by January.” The article...
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